Fine Hygienic Holding Commends National Efforts to Combat Coronavirus and Renews its Support to Government and Security Agencies

Commending the national efforts made by the government, security agencies and medical entities in dealing with the Coronavirus crisis by taking precautionary measures and implementing effective procedures, Fine Hygienic Holding (FHH), one of the world’s leading Wellness Groups and manufacturer of hygienic paper products, has announced the continuation of its support of these entities, while offering as much as possible to aid in combating the virus.

Since its inception, Fine has always put national, humanitarian and developmental work at the core of its operations and continues its commitment to supporting the national entities in their efforts to manage the unprecedented crisis that is being witnessed by the Kingdom, by devoting its resources, as well as offering its effective hygienic solutions and sterilized products, which have become more necessary than ever before, to actively participate in combatting this virus. FHH continues to provide national institutions with donations, in addition to Fine Guard masks, and free sterilization products valued at USD 850,000 to date, as well as providing tremendous discounts on various products, in an effort to tackle the current situation with the least possible losses.

Commenting on the occasion, Chairman of Fine Hygienic Holding, Ghassan Nuqul said, “We have witnessed extraordinary action taken by our Jordanian government and security agencies, who have excelled in implementing the principle of "prevention is better than cure," drawing their resolve from royal directives; they are moving the country forward in the journey to overcoming this global epidemic for a stronger Jordan.

“For our part, we believe that everyone has a responsibility and a part to play in helping to defeat this virus; we also believe in the role of the private sector in supporting our homeland and alleviating its burdens. We also firmly believe in returning the favour to our beloved Jordan, who embraced the launch of our company over 6 decades ago. We will never hesitate to participate in whatever way we can to effectively overcome this ordeal, and turn challenges to opportunities, as we are used to in Jordan. We encourage all institutions from different sectors to work hand in hand until the situation is resolved.”

Fine sterilized tissue is manufactured using its patented SteriPro technology, providing the highest possible level of protection for consumers. The Group’s newly released Fine Guard face masks also offer the utmost protection, using a patented and certified, advanced filtration and sterilisation technology from Switzerland called LIVINGUARD, that kills bacteria and viruses on contact.

It is worth noting that Fine provides its products and services to extensive geographical areas and has recently established a relief fund valued at $1 Million to provide much-needed aid to its various communities across the MENA region, including Egypt, KSA, the UAE, Morocco and Jordan.